TypeOfAdvertisement:MagazineCategory:RetailStoresTitle:STITCHTHATAdvertiser:HARRODSProductorService:BRITISHTAILORINGROOMEntrantCompany,City:OGILVY&MATHER,LondonCountry:UNITEDKINGDOMAdvertisingAgency,City:OGILVY&MATHER,LondonCountry:UNITEDKINGDOMCreativeDirector:EcdMalcolmPoynton/CreativePartnerNeilDawsonCopywriter:NickSimons/JulesChalkleyArtDirector:JulesChalkley/NickSimonsPhotograph
TR:“LONGLASTINGENERGY”,idea原点是“Long”,如此持久以致于尚未使用过的电池已经开始 随着包装一同老化,而另外那一对冲锋陷阵的兄弟,至今仍未退役…… TypeOfAdvertisement:Magazine Category:Household:Other Title:BLISTER Advertiser:ENERGIZER ProductorService:BATTERIES EntrantCompany:DDBMEXICO Country:MEXICO AdvertisingAgency:DDBMEXICO Country:MEXICO CreativeDirecto
TR:AXE的品牌主张相信大家已经很了解了。这是一个以“GETAGIRLFRIEND”为核心概念的广告运动,包括一系列的平面和一条“玩硬币”的影视片。改天分享影视片,这里获奖的是平面作品。 TypeOfAdvertisement:NewspaperandMagazineCategory:Cosmetics&BeautyAdvertiser:UNILEVERSAHOME&PERSONALCAREProductorService:AXEDEODORANTEntrantCompany,City:L
TR:广告主是LUCOZADEENERGYDRINK(葡萄适能量饮料),篇名为TODOLIST。胜在单纯,无论是创意还是执行都不拖泥带水、表达简洁有力。 TypeOfAdvertisement:MagazineCategory:Non-AlcoholicDrinksTitle:TODOLISTAdvertiser:GSKProductorService:LUCOZADEENERGYDRINKEntrantCompany,City:OGILVY&MATHER,LondonCountry:UNITEDKINGDOMAdvertisingAgency,City:OGILVY&MATHER,LondonCountry:UNITEDKINGDOMCreativeDire
文案:Buildit.TypeOfAdvertisement:MagazineCategory:Entertainment&LeisureTitle:TRAIN-STATION,HANGAR,FIRE-STATIONAdvertiser:LEGOSINGAPOREProductorService:LEGOEntrantCompany:SAATCHI&SAATCHISINGAPORECountry:SINGAPOREAdvertisingAgency:SAATCHI&SAATCHISINGAPORECountry:SINGAPORECreativeDirector:AndyGreenawayCopywriter:StuartHarricks/RogerMakakArtDirector:StuartHarri
文案:更多选择,更多成功。泰国曼谷奥美出品(OGILVY&MATHERTHAILAND,Bangkok),2006年得奖热门。 产品是柯达的存储卡。 TypeOfAdvertisement:NewspaperandMagazineCategory:HomeElectronics&Audio-VisualTitle:PANTY,PRISONER,BEAUTYQUEENAdvertiser:KODAK(THAILAND)ProductorService:KODAKSDCARDEntrantCompany,City:OGILVY&MATHERTHAILAND,BangkokCountry:THAILANDAdvertisingAgen
PS2成就了巴黎的TBWA,屡战屡胜的两个品牌互相成就。过去的几年里,他们拿了无数的大奖,每一次都贡献出超乎想象、令人惊叹的视觉盛宴。今年亦不例外,虽然只斩获一个平面类金奖、银狮,虽然创意还是如前,并没有显现出太多的新意,但超凡的执行力足以证明它的价值,足以让它份量十足。 TypeOfAdvertisement:NewspaperandMagazineCategory:Entertainment&LeisureTit
TypeOfAdvertisement:NewspaperCategory:Entertainment&LeisureTitle:PERISCOPEAdvertiser:LEGOProductorService:LEGOCONSTRUCTIONBLOCKSEntrantCompany:FCBJOHANNESBURGCountry:SOUTHAFRICAAdvertisingAgency:FCBJOHANNESBURGCountry:SOUTHAFRICACreativeDirector:BrettMorrisCopywriter:LanceViningArtDirector:LanceVining/CharlesFoleyPhotographer:GerardTurnelyTypographer:LanceViningAccountSupervisor:JoanneDo
TR:产品特性表达淋漓尽致,“HOWTOSAY”的思考典范。婴儿防晒霜系列,户外类铜奖,平面类金奖。出品公司:OGILVY&MATHERSANTIAGOTypeOfAdvertisement:NewspaperandMagazineCategory:OTCPharmacyTitle:BUCKET、SUNSHADE、BALLAdvertiser:DISPOLABProductorService:PHOTODERMKIDSUNSCREENEntrantCompany:OGILVY&MATHERSANTIAGOCountry:CHILEAdvertisingAgency:OGILVY&MATHERSANTIAG
TR:250horsepower动力充沛——比强劲更强劲——寻找表现物(车)—— 保留与剔除——Overtake(赶上,超越)faster. TypeOfAdvertisement:MagazineCategory:CarsAdvertiser:VOLKSWAGENProductorService:VWGOLFR32EntrantCompany:DDBDUSSELDORFCountry:GERMANYAdvertisingAgency:DDBDUSSELDORFCountry:GERMANYCreativeDirector:RaphaelM
Category:Household:CleaningProductsAdvertiser/Client:PROCTER&GAMBLEProduct/Service:ARIELWASHINGDETERGENTEntrantCompany,City:DELCAMPONAZCASAATCHI&SAATCHI,BuenosAiresCountry:ARGENTINAAdvertisingAgency,City:DELCAMPONAZCASAATCHI&SAATCHI,BuenosAires
Category:Fundraising&AppealsAdvertiser/Client:THAISPCAProduct/Service:PETADOPTIONEntrantCompany:SAATCHI&SAATCHISINGAPORECountry:SINGAPOREAdvertisingAgency:SAATCHI&SAATCHISINGAPORE
Category:Cosmetics&BeautyAdvertiser/Client:UNILEVERSAHOME&PERSONALCAREProduct/Service:AXEEntrantCompany:LOWEBULLJOHANNESBURGCountry:SOUTHAFRICAAdvertisingAgency:LOWEBULLJOHANNESBURG
Category:PublicAwarenessMessagesAdvertiser/Client:WWFTHAILANDProduct/Service:WORLDWILDLIFEFUNDEntrantCompany,City:OGILVY&MATHER,BangkokCountry:THAILANDAdvertisingAgency,City:OGILVY&MATHER,Bangkok
Category:PublicHealth&SafetyAdvertiser/Client:ADESFProduct/Service:ANTI-SMOKINGMESSAGEEntrantCompany,City:NEOGAMA/BBH,SaoPauloCountry:BRAZILAdvertisingAgency,City:NEOGAMA/BBH,SaoPaulo
TypeOfEntry:PRODUCT&SERVICECategory:PublicAwarenessMessagesAdvertiser/Client:WWF/ADENA
TypeOfEntry:POINTOFPURCHASECategory:PointofPurchase Title:THERMOMETER&n