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2007奥比(Obie)户外广告奖优秀奖得主:Kathalaya    

2007奥比(Obie)户外广告奖优秀奖得主:Kathalaya

EntryDescription:Anoutdoorinnovativedisplaywasexecutedforastorytellingworkshopforkids.Alargerthnlifeplaitofgoldenhairwashungdownthefrontofabuilding_disibledevent=""/>


2007奥比(Obie)户外广告奖优秀奖得主:加拿大百事可乐    

2007奥比(Obie)户外广告奖优秀奖得主:加拿大百事可乐

EntryDescription:Brief:GetteensexcitedaboutPepsiAccessandvisitthesite.Solution:SincepeoplecarryMP3playerseverywheretheygo,weplacedposterswithfullyfunctionalheadphonejacks_disibledevent=""/>


2007奥比(Obie)户外广告奖优秀奖得主:Nissan    

2007奥比(Obie)户外广告奖优秀奖得主:Nissan

EntryDescription:WecreatedagiantbillboardforNissanPathfindertohighlightadventureandroadtrips,thekeyfeatureforthePathfinder.Insteadofdesigningatraditional2-dimensionalbillboard,wetooktheelementsofadventureandroadtripsandencapsulatedthemallina139piece3-dimensionalbillboard.Itincludedawiderangeofoutdooritemsliketents,canoesandaevenhang-glider.Agency:TBWA\RAADTitleofWork:MoreAdventureAdvertiser:Ni


2007奥比(Obie)户外广告奖优秀奖得主:星巴克Starbucks    

2007奥比(Obie)户外广告奖优秀奖得主:星巴克Starbucks

Agency:Wieden+KennedyTitleofWork:StarbucksHoliday2006CampaignAdvertiser:StarbucksBrand:StarbucksHoliday2006 10-1


2007奥比(Obie)户外广告奖优秀奖得主:Kelloggs    

2007奥比(Obie)户外广告奖优秀奖得主:Kelloggs

EntryDescription:SpecialKwantedtofurtherenhancetheimpactofpromotingitsLose6PoundsinTwoWeeksChallengeinhealthclubs,aswellasmeasurethecampaignsimpact.Toachievethis,HCPNstrategicallyplacedSpecialKspaneladvertisingwithincloseproximitytotheclubsweightscales.HCPNalsoinstalledmirrorclingadvertising,featuringSpecialKshighlyrelevantmessaging.Finally,HCPNplacedSpecialK-branded6poundweightsrackstoppedwit


2007奥比(Obie)户外广告奖优秀奖得主:Chick-fil-A    

2007奥比(Obie)户外广告奖优秀奖得主:Chick-fil-A

Agency:TheRichardsGroupTitleofWork:Bah-HamburgerAdvertiser:Chick-fil-A


2007奥比(Obie)户外广告奖优秀奖得主:麦当劳    

2007奥比(Obie)户外广告奖优秀奖得主:麦当劳

ProductCategory:Food&RestaurantsEntryDescription:ThechallengesofdoinggreatworkforlocalMcDonaldspromotionsaremany:useexistingproductphotography,tightturnarounds,etc.However,inthiscaseSeattleFireFirefighters,nostrangerstotightturnarounds,werecalledupontohelpussafelyandcreativelysellmoreSpicyChickenSandwiches.SeattleareaMcDonaldsledthenationinSpicyChickenSandwichsales,beatingtheaverageby38%(6


2007奥比(Obie)户外广告奖优秀奖得主:Apple苹果公司    

2007奥比(Obie)户外广告奖优秀奖得主:Apple苹果公司

Agency:TBWA\MediaArtsLabTitleofWork:AppleiPodUrbanPanelAdvertiser:AppleBrand:AppleiPodMarket:National 6-1



2007奥比(Obie)户外广告奖优秀奖得主:Denver水    

2007奥比(Obie)户外广告奖优秀奖得主:Denver水

Agency:SukleAdvertising&DesignTitleofWork:Use_disibledevent=""/>


2007奥比(Obie)户外广告奖优秀奖得主:Unilever    

2007奥比(Obie)户外广告奖优秀奖得主:Unilever


2007奥比(Obie)户外广告奖优秀奖得主:Allstate保险    

2007奥比(Obie)户外广告奖优秀奖得主:Allstate保险

TitleofWork:MarinaTowerAdvertiser:AllstateInsuranceBrand:AllstateInsuranceMarket:RegionalAgency:LeoBurnett


2007奥比(Obie)户外广告奖优秀奖得主:西雅图IKEA宜家    

2007奥比(Obie)户外广告奖优秀奖得主:西雅图IKEA宜家

CompanyName:GoMobileAdvertisingEntryGroup:Singleexecution:Streetfurniture/transit/alternativeProductCategory:SpecialF/XEntryDescription:Thiscampaignfeaturedover200hoursofdrivetime_disibledevent=""/>


2007奥比(Obie)户外广告奖国际类得主(B):Jeep吉普车    

2007奥比(Obie)户外广告奖国际类得主(B):Jeep吉普车

Agency:BBDOTorontoTitleofWork:DoorKnob/RearviewMirror/SteeringWheelAdvertiser:TheChryslerJeepDodgeRetailersof_disibledevent=""/>


2007奥比(Obie)户外广告奖国际类得主(A):雀巢Friskies    

2007奥比(Obie)户外广告奖国际类得主(A):雀巢Friskies

Agency:LeoBurnettPublicidade,LDATitleofWork:BirdSeedAdvertiser:NestleBrand:FriskiesMarket:National


2007奥比(Obie)户外广告奖商业与科技类得主:美国银行    

2007奥比(Obie)户外广告奖商业与科技类得主:美国银行

Advertiser:BankofAmericaBrand:BankofAmericaOfficialBankoftheBostonRedSoxMarket:RegionalTextCopy:OFFICIALSPONSOROF300-FTSINGLESOFFICIALSPONSOROFANATIONOFFICIALSPONSOROFMVPDHsOFFICIALSPONSOROFRIVALRIESOFFICIALSPONSOROFTEN-GAMEROADTRIPSAgency:BBDONewYork


2007奥比(Obie)户外广告奖交通旅游类得主:新西兰航空    

2007奥比(Obie)户外广告奖交通旅游类得主:新西兰航空

Agency:BBDOWestTitleofWork:KayakAdvertiser:AirNewZealandBrand:BrandCampaignMarket:Regional



2007奥比(Obie)户外广告奖生活消费品与服务类得主:苹果公司    

2007奥比(Obie)户外广告奖生活消费品与服务类得主:苹果公司

Agency:TBWA\MediaArtsLabTitleofWork:"1000Songs"Advertiser:AppleInc.Brand:iPod+iTunesMarket:NationalTextCopy:iPod+iTunes


2007奥比(Obie)户外广告奖饮料类得主:7-11    

2007奥比(Obie)户外广告奖饮料类得主:7-11